APA (7th ed.) Citation

SCHIFFMAN, L. G. (2007). Consumer behaviorLeon G. Schiffman and Leslie Lazar Kanuk. Pearson Education.

Chicago Style (17th ed.) Citation

SCHIFFMAN, Leon G. Consumer BehaviorLeon G. Schiffman and Leslie Lazar Kanuk. Pearson Education, 2007.

MLA (8th ed.) Citation

SCHIFFMAN, Leon G. Consumer BehaviorLeon G. Schiffman and Leslie Lazar Kanuk. Pearson Education, 2007.

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