Clow, K. E. (2007). Integrated Advertising, Promotion, and Marketing communications ed.3Kenneth E. Clow and Donald Baack. Prentice Hall.
Style de citation Chicago (17e éd.)Clow, Kenneth E. Integrated Advertising, Promotion, and Marketing Communications Ed.3Kenneth E. Clow and Donald Baack. Prentice Hall, 2007.
Style de citation MLA (8e éd.)Clow, Kenneth E. Integrated Advertising, Promotion, and Marketing Communications Ed.3Kenneth E. Clow and Donald Baack. Prentice Hall, 2007.
Attention : ces citations peuvent ne pas être correctes à 100%.