Essential of Contemporary AdvertisingWilliam F. Arens and David H. Schaefer
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| Main Author: | |
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| Format: | Umum |
| Language: | Asing |
| Published: |
McGraw-Hill
2007
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| Summary: | |
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| Physical Description: | xxvii, 558 p. ill. 27 cm |
| ISBN: | ISBN:0-07-110627-8 |