Cita APA (7a ed.)

Cappo, J. (2003). The Future of Advertisingnew media, new clients, new consumers in the post-television ageJoe Cappo. McGraw-Hill.

Cita Chicago Style (17a ed.)

Cappo, Joe. The Future of Advertisingnew Media, New Clients, New Consumers in the Post-television AgeJoe Cappo. McGraw-Hill, 2003.

Cita MLA (8a ed.)

Cappo, Joe. The Future of Advertisingnew Media, New Clients, New Consumers in the Post-television AgeJoe Cappo. McGraw-Hill, 2003.