Παραπομπή σε μορφή APA (7η εκδ.)

SHIMP, T. A. (2007). Integrated Marketing Communications in Advertising and PromotionTerence A. Shimp. Thomson South-Western.

Παραπομπή σε μορφή Chicago (17η εκδ.)

SHIMP, Terence A. Integrated Marketing Communications in Advertising and PromotionTerence A. Shimp. Thomson South-Western, 2007.

Παραπομπή σε μορφή MLA (8th εκδ.)

SHIMP, Terence A. Integrated Marketing Communications in Advertising and PromotionTerence A. Shimp. Thomson South-Western, 2007.