APA ציטוט

SHIMP, T. A. (2007). Integrated Marketing Communications in Advertising and PromotionTerence A. Shimp. Thomson South-Western.

Chicago Style (17th ed.) Citation

SHIMP, Terence A. Integrated Marketing Communications in Advertising and PromotionTerence A. Shimp. Thomson South-Western, 2007.

ציטוט MLA

SHIMP, Terence A. Integrated Marketing Communications in Advertising and PromotionTerence A. Shimp. Thomson South-Western, 2007.