Berry, M. J. (2004). Data mining techniques for marketing, sales, and customer relationship managementMichael J.A. Berry, Gordon S. Linoff. Wiley.
शिकागो शैली (17वां संस्करण) प्रशस्ति पत्रBerry, Michael J.A. Data Mining Techniques for Marketing, Sales, and Customer Relationship ManagementMichael J.A. Berry, Gordon S. Linoff. Wiley, 2004.
एमएलए (8वां संस्करण) प्रशस्ति पत्रBerry, Michael J.A. Data Mining Techniques for Marketing, Sales, and Customer Relationship ManagementMichael J.A. Berry, Gordon S. Linoff. Wiley, 2004.
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