APA (7th ed.) Citation

Kotabe, M. (2008). Global marketing management Masaaki Kotabe and Kristiaan Helsen. John Wiley & Sons.

Chicago Style (17th ed.) Citation

Kotabe, Masaaki. Global Marketing Management Masaaki Kotabe and Kristiaan Helsen. John Wiley & Sons, 2008.

MLA (8th ed.) Citation

Kotabe, Masaaki. Global Marketing Management Masaaki Kotabe and Kristiaan Helsen. John Wiley & Sons, 2008.

Warning: These citations may not always be 100% accurate.