(2007). Advertisingprinciples and effective IMC practiceWilliam Wells et.al. Prentice-Hall.
Chicago Style (17th ed.) CitationAdvertisingprinciples and Effective IMC PracticeWilliam Wells Et.al. Prentice-Hall, 2007.
Cita MLAAdvertisingprinciples and Effective IMC PracticeWilliam Wells Et.al. Prentice-Hall, 2007.
Atenció: Aquestes cites poden no estar 100% correctes.