(2007). Advertisingprinciples and effective IMC practiceWilliam Wells et.al. Prentice-Hall.
Chicago Style (17th ed.) CitationAdvertisingprinciples and Effective IMC PracticeWilliam Wells Et.al. Prentice-Hall, 2007.
MLA引文Advertisingprinciples and Effective IMC PracticeWilliam Wells Et.al. Prentice-Hall, 2007.
警告:這些引文格式不一定是100%准確.