Lovelock, C. (2007). Services marketingpeople, technology, strategyChristopher Lovelock and Jochen Wirts 6th ed. Pearson Education.
Chicago Style (17th ed.) CitationLovelock, Christopher. Services Marketingpeople, Technology, StrategyChristopher Lovelock and Jochen Wirts 6th Ed. Pearson Education, 2007.
Cita MLALovelock, Christopher. Services Marketingpeople, Technology, StrategyChristopher Lovelock and Jochen Wirts 6th Ed. Pearson Education, 2007.
Atenció: Aquestes cites poden no estar 100% correctes.