Services marketingpeople, technology, strategyChristopher Lovelock and Jochen Wirts 6th ed.
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| Main Author: | |
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| Format: | Folio |
| Language: | Asing |
| Published: |
Pearson Education
2007
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| Summary: | |
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| Physical Description: | xx, 648 p il.ind 28 cm |
| ISBN: | ISBN:0-13-205676-3 |