APA (7th ed.) Citation

KOTLER, P. (2008). Principles of marketing Philip Kotler, Gary Armstrong. Pearson PrenticeHall.

Chicago Style (17th ed.) Citation

KOTLER, Philip. Principles of Marketing Philip Kotler, Gary Armstrong. Pearson PrenticeHall, 2008.

MLA (8th ed.) Citation

KOTLER, Philip. Principles of Marketing Philip Kotler, Gary Armstrong. Pearson PrenticeHall, 2008.

Warning: These citations may not always be 100% accurate.