PETER, J. P., & PETER, J. P. (2008). Consumer behavior and marketing strategy 8th ed. McGraw-Hill.
Chicago Style (17th ed.) CitationPETER, J. Paul, and J. Paul PETER. Consumer Behavior and Marketing Strategy 8th Ed. McGraw-Hill, 2008.
MLA (8th ed.) CitationPETER, J. Paul, and J. Paul PETER. Consumer Behavior and Marketing Strategy 8th Ed. McGraw-Hill, 2008.
Warning: These citations may not always be 100% accurate.