Arens, W. F. (2008). Contemporary advertising William F. Arens, Michael F. Weigold, and Christian Arens. McGraw-Hill.
Čikaški stil citiranja (17. izdanje)Arens, William F. Contemporary Advertising William F. Arens, Michael F. Weigold, and Christian Arens. McGraw-Hill, 2008.
MLA način citiranja (8. izdanje)Arens, William F. Contemporary Advertising William F. Arens, Michael F. Weigold, and Christian Arens. McGraw-Hill, 2008.
Upozorenje: Ovi citati možda nisu uvijek 100% točni.