Blue Ocean strategy How to create uncontested market space and make the competition irrelevant W.Chan Kim, Renee Mauborgne

Blue Ocean strategy How to create uncontested market space and make the competition irrelevant W.Chan Kim, Renee Mauborgne

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Opis bibliograficzny
1. autor: Kim, W.Chan
Format: Umum
Język:Asing
Wydane: Harvard Business School 2005
Hasła przedmiotowe:
NEW PRODUCT, MARKET SEGMENTATION
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id oai:lib.uajy.ac.id:0000042626
record_format oai_dc
spelling oai:lib.uajy.ac.id:00000426262008-05-22 00:00:00.000Blue Ocean strategy How to create uncontested market space and make the competition irrelevant W.Chan Kim, Renee MauborgneKim, W.ChanNEW PRODUCT, MARKET SEGMENTATIONHarvard Business School2005Umumxv, 240 p 240 cm658.802 Kim bISBN:10:1-59139-619-2Asinghttps://siquest.uajy.ac.id/description/0000042626
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Asing
topic NEW PRODUCT, MARKET SEGMENTATION
spellingShingle NEW PRODUCT, MARKET SEGMENTATION
Kim, W.Chan
Blue Ocean strategy How to create uncontested market space and make the competition irrelevant W.Chan Kim, Renee Mauborgne
description
format Umum
author Kim, W.Chan
author_facet Kim, W.Chan
author_sort Kim, W.Chan
title Blue Ocean strategy How to create uncontested market space and make the competition irrelevant W.Chan Kim, Renee Mauborgne
title_short Blue Ocean strategy How to create uncontested market space and make the competition irrelevant W.Chan Kim, Renee Mauborgne
title_full Blue Ocean strategy How to create uncontested market space and make the competition irrelevant W.Chan Kim, Renee Mauborgne
title_fullStr Blue Ocean strategy How to create uncontested market space and make the competition irrelevant W.Chan Kim, Renee Mauborgne
title_full_unstemmed Blue Ocean strategy How to create uncontested market space and make the competition irrelevant W.Chan Kim, Renee Mauborgne
title_sort blue ocean strategy how to create uncontested market space and make the competition irrelevant w.chan kim, renee mauborgne
physical xv, 240 p 240 cm
publisher Harvard Business School
publishDate 2005
callnumber-raw 658.802 Kim b
callnumber-search 658.802 Kim b
isbn ISBN:10:1-59139-619-2
_version_ 1740828730775830528

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