Lua APA (7ú heag.)

Duncan, T. (2005). Principles of advertising & IMC ed.2. McGraw-Hill.

Lua i Stíl Chicago (17ú heag.)

Duncan, Tom. Principles of Advertising & IMC Ed.2. McGraw-Hill, 2005.

Lua MLA (8ú heag.)

Duncan, Tom. Principles of Advertising & IMC Ed.2. McGraw-Hill, 2005.

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