Citace podle APA (7th ed.)

Belch, G. E. (2007). Advertising and Promotionan integrated marketing communications perpective. McGraw-Hill.

Citace podle Chicago (17th ed.)

Belch, George E. Advertising and Promotionan Integrated Marketing Communications Perpective. McGraw-Hill, 2007.

Citace podle MLA (8th ed.)

Belch, George E. Advertising and Promotionan Integrated Marketing Communications Perpective. McGraw-Hill, 2007.

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