Belch, G. E. (2009). Advertising and promotionan intergrated marketing communications perspective. McGraw-Hill Irwin.
Chicago Style (17th ed.) CitationBelch, George E. Advertising and Promotionan Intergrated Marketing Communications Perspective. McGraw-Hill Irwin, 2009.
Cita MLABelch, George E. Advertising and Promotionan Intergrated Marketing Communications Perspective. McGraw-Hill Irwin, 2009.
Atenció: Aquestes cites poden no estar 100% correctes.