Integrated marketing communication in advertising and promotion 8th edition
Saved in:
| Main Author: | |
|---|---|
| Format: | Umum |
| Language: | Asing |
| Published: |
South-Western Cengage Learning
2010
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| id |
oai:lib.uajy.ac.id:0000046058 |
|---|---|
| record_format |
oai_dc |
| spelling |
oai:lib.uajy.ac.id:00000460582010-06-18 00:00:00.000Integrated marketing communication in advertising and promotion 8th editionSHIMP, Terence A.MARKETING MANAGEMENTSouth-Western Cengage Learning2010Umumxx, 688 p658.45 Shi iISBN:978-0-324-66531-4Asinghttps://siquest.uajy.ac.id/description/0000046058 |
| institution |
Universitas Atma Jaya Yogyakarta |
| collection |
Perpustakaan Yogyakarta |
| language |
Asing |
| topic |
MARKETING MANAGEMENT |
| spellingShingle |
MARKETING MANAGEMENT SHIMP, Terence A. Integrated marketing communication in advertising and promotion 8th edition |
| description |
|
| format |
Umum |
| author |
SHIMP, Terence A. |
| author_facet |
SHIMP, Terence A. |
| author_sort |
SHIMP, Terence A. |
| title |
Integrated marketing communication in advertising and promotion 8th edition |
| title_short |
Integrated marketing communication in advertising and promotion 8th edition |
| title_full |
Integrated marketing communication in advertising and promotion 8th edition |
| title_fullStr |
Integrated marketing communication in advertising and promotion 8th edition |
| title_full_unstemmed |
Integrated marketing communication in advertising and promotion 8th edition |
| title_sort |
integrated marketing communication in advertising and promotion 8th edition |
| physical |
xx, 688 p |
| publisher |
South-Western Cengage Learning |
| publishDate |
2010 |
| callnumber-raw |
658.45 Shi i |
| callnumber-search |
658.45 Shi i |
| isbn |
ISBN:978-0-324-66531-4 |
| _version_ |
1740831577391235072 |