Marketing management a strategic decision-making approach
Saved in:
| Main Author: | |
|---|---|
| Format: | Umum |
| Language: | Asing |
| Published: |
McGraw-Hill
2010
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| id |
oai:lib.uajy.ac.id:0000046201 |
|---|---|
| record_format |
oai_dc |
| spelling |
oai:lib.uajy.ac.id:00000462012010-08-05 00:00:00.000Marketing management a strategic decision-making approachMullins, John W.MARKETING MANAGEMENTMcGraw-Hill2010Umumxxi, 551 p658.8 Mul mISBN:978-007-126776-2Asinghttps://siquest.uajy.ac.id/description/0000046201 |
| institution |
Universitas Atma Jaya Yogyakarta |
| collection |
Perpustakaan Yogyakarta |
| language |
Asing |
| topic |
MARKETING MANAGEMENT |
| spellingShingle |
MARKETING MANAGEMENT Mullins, John W. Marketing management a strategic decision-making approach |
| description |
|
| format |
Umum |
| author |
Mullins, John W. |
| author_facet |
Mullins, John W. |
| author_sort |
Mullins, John W. |
| title |
Marketing management a strategic decision-making approach |
| title_short |
Marketing management a strategic decision-making approach |
| title_full |
Marketing management a strategic decision-making approach |
| title_fullStr |
Marketing management a strategic decision-making approach |
| title_full_unstemmed |
Marketing management a strategic decision-making approach |
| title_sort |
marketing management a strategic decision-making approach |
| physical |
xxi, 551 p |
| publisher |
McGraw-Hill |
| publishDate |
2010 |
| callnumber-raw |
658.8 Mul m |
| callnumber-search |
658.8 Mul m |
| isbn |
ISBN:978-007-126776-2 |
| _version_ |
1740833087531515904 |