Services marketing : people, technology, strategy 7th ed.

Services marketing : people, technology, strategy 7th ed.

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Bibliographic Details
Main Author: Lovelock, Christopher
Format: Umum
Language:Asing
Published: Pearson 2011
Subjects:
SERVICES MARKETING
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id oai:lib.uajy.ac.id:0000046706
record_format oai_dc
spelling oai:lib.uajy.ac.id:00000467062018-07-31 00:00:00.000Services marketing : people, technology, strategy 7th ed.Lovelock, ChristopherSERVICES MARKETINGPearson2011Umum648 p.: bib.; ind.; 26 cm658.8 LOV sISBN:978-0-13-611874-9Asinghttps://siquest.uajy.ac.id/description/0000046706
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Asing
topic SERVICES MARKETING
spellingShingle SERVICES MARKETING
Lovelock, Christopher
Services marketing : people, technology, strategy 7th ed.
description
format Umum
author Lovelock, Christopher
author_facet Lovelock, Christopher
author_sort Lovelock, Christopher
title Services marketing : people, technology, strategy 7th ed.
title_short Services marketing : people, technology, strategy 7th ed.
title_full Services marketing : people, technology, strategy 7th ed.
title_fullStr Services marketing : people, technology, strategy 7th ed.
title_full_unstemmed Services marketing : people, technology, strategy 7th ed.
title_sort services marketing : people, technology, strategy 7th ed.
physical 648 p.: bib.; ind.; 26 cm
publisher Pearson
publishDate 2011
callnumber-raw 658.8 LOV s
callnumber-search 658.8 LOV s
isbn ISBN:978-0-13-611874-9
_version_ 1740836067501670400

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