Kotler, P. (2012). Marketing Management 14th edition. Pearson.
Chicago Style (17th ed.) CitationKotler, Phillip. Marketing Management 14th Edition. Pearson, 2012.
MLA (8th ed.) CitationKotler, Phillip. Marketing Management 14th Edition. Pearson, 2012.
Warning: These citations may not always be 100% accurate.