Advertising and promotion: An integrated marketing communications prespective 9th edition

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Main Author: Belch, George E.
Format: Umum
Language:Asing
Published: McGraw-Hill Irwin 2012
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id oai:lib.uajy.ac.id:0000048096
record_format oai_dc
spelling oai:lib.uajy.ac.id:00000480962012-03-26 00:00:00.000Advertising and promotion: An integrated marketing communications prespective 9th editionBelch, George E.ADVERTISINGMcGraw-Hill Irwin2012Umumxxxv, 770 p.659.1 Bel aISBN:978-007-131440-4Asinghttps://siquest.uajy.ac.id/description/0000048096
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Asing
topic ADVERTISING
spellingShingle ADVERTISING
Belch, George E.
Advertising and promotion: An integrated marketing communications prespective 9th edition
description
format Umum
author Belch, George E.
author_facet Belch, George E.
author_sort Belch, George E.
title Advertising and promotion: An integrated marketing communications prespective 9th edition
title_short Advertising and promotion: An integrated marketing communications prespective 9th edition
title_full Advertising and promotion: An integrated marketing communications prespective 9th edition
title_fullStr Advertising and promotion: An integrated marketing communications prespective 9th edition
title_full_unstemmed Advertising and promotion: An integrated marketing communications prespective 9th edition
title_sort advertising and promotion: an integrated marketing communications prespective 9th edition
physical xxxv, 770 p.
publisher McGraw-Hill Irwin
publishDate 2012
callnumber-raw 659.1 Bel a
callnumber-search 659.1 Bel a
isbn ISBN:978-007-131440-4
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