Brand registration and usage in selected fmcg markets in Indonesia 1914 to 2007: a study of brands and branding in a transitional economy

Brand registration and usage in selected fmcg markets in Indonesia 1914 to 2007: a study of brands and branding in a transitional economy

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Bibliographic Details
Main Author: TJIPTONO, Fandy
Format: Referensi
Language:Asing
Published: The University of New South wales 2010
Subjects:
BRANDS
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id oai:lib.uajy.ac.id:0000048353
record_format oai_dc
spelling oai:lib.uajy.ac.id:00000483532012-06-15 00:00:00.000Brand registration and usage in selected fmcg markets in Indonesia 1914 to 2007: a study of brands and branding in a transitional economyTJIPTONO, FandyBRANDSThe University of New South wales2010Referensix, 181Dis 658.827 Tji bAsinghttps://siquest.uajy.ac.id/description/0000048353
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Asing
topic BRANDS
spellingShingle BRANDS
TJIPTONO, Fandy
Brand registration and usage in selected fmcg markets in Indonesia 1914 to 2007: a study of brands and branding in a transitional economy
description
format Referensi
author TJIPTONO, Fandy
author_facet TJIPTONO, Fandy
author_sort TJIPTONO, Fandy
title Brand registration and usage in selected fmcg markets in Indonesia 1914 to 2007: a study of brands and branding in a transitional economy
title_short Brand registration and usage in selected fmcg markets in Indonesia 1914 to 2007: a study of brands and branding in a transitional economy
title_full Brand registration and usage in selected fmcg markets in Indonesia 1914 to 2007: a study of brands and branding in a transitional economy
title_fullStr Brand registration and usage in selected fmcg markets in Indonesia 1914 to 2007: a study of brands and branding in a transitional economy
title_full_unstemmed Brand registration and usage in selected fmcg markets in Indonesia 1914 to 2007: a study of brands and branding in a transitional economy
title_sort brand registration and usage in selected fmcg markets in indonesia 1914 to 2007: a study of brands and branding in a transitional economy
physical x, 181
publisher The University of New South wales
publishDate 2010
callnumber-raw Dis 658.827 Tji b
callnumber-search Dis 658.827 Tji b
_version_ 1740828750618034176

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