Cita APA (7a ed.)

Alon, I. (2013). Global marketing: Contemporary theory, practice and case. McGraw-Hill.

Cita Chicago Style (17a ed.)

Alon, Ilan. Global Marketing: Contemporary Theory, Practice and Case. McGraw-Hill, 2013.

Cita MLA (8a ed.)

Alon, Ilan. Global Marketing: Contemporary Theory, Practice and Case. McGraw-Hill, 2013.