Global marketing: contemporary theory, practice and case
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| Formaat: | Umum |
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McGraw-Hill
2013
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oai:lib.uajy.ac.id:00000488292013-01-14 00:00:00.000Global marketing: contemporary theory, practice and caseAlon, IlanGLOBAL MARKETINGMcGraw-Hill2013Umumxxi, 602 p.658.848 Alo gISBN:978-0-07-131820-4Asinghttps://siquest.uajy.ac.id/description/0000048829 |
| institution |
Universitas Atma Jaya Yogyakarta |
| collection |
Perpustakaan Yogyakarta |
| language |
Asing |
| topic |
GLOBAL MARKETING |
| spellingShingle |
GLOBAL MARKETING Alon, Ilan Global marketing: contemporary theory, practice and case |
| description |
|
| format |
Umum |
| author |
Alon, Ilan |
| author_facet |
Alon, Ilan |
| author_sort |
Alon, Ilan |
| title |
Global marketing: contemporary theory, practice and case |
| title_short |
Global marketing: contemporary theory, practice and case |
| title_full |
Global marketing: contemporary theory, practice and case |
| title_fullStr |
Global marketing: contemporary theory, practice and case |
| title_full_unstemmed |
Global marketing: contemporary theory, practice and case |
| title_sort |
global marketing: contemporary theory, practice and case |
| physical |
xxi, 602 p. |
| publisher |
McGraw-Hill |
| publishDate |
2013 |
| callnumber-raw |
658.848 Alo g |
| callnumber-search |
658.848 Alo g |
| isbn |
ISBN:978-0-07-131820-4 |
| _version_ |
1740830714081837056 |