Cita APA (7a ed.)

Ries, A. (2004). The Fall of Advertising & The Rise of PR. Gramedia.

Cita Chicago Style (17a ed.)

Ries, Al. The Fall of Advertising & The Rise of PR. Gramedia, 2004.

Cita MLA (8a ed.)

Ries, Al. The Fall of Advertising & The Rise of PR. Gramedia, 2004.