APA (7th ed.) Citation

Ferrel, O. (2014). Marketing Strategy Text and cases (6th edition). Cengage Lerning.

Chicago Style (17th ed.) Citation

Ferrel, O.C. Marketing Strategy Text and Cases (6th Edition). Cengage Lerning, 2014.

MLA (8th ed.) Citation

Ferrel, O.C. Marketing Strategy Text and Cases (6th Edition). Cengage Lerning, 2014.

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