Cita APA (7a ed.)

Ferrel, O. (2014). Marketing Strategy Text and cases (6th edition). Cengage Lerning.

Cita Chicago Style (17a ed.)

Ferrel, O.C. Marketing Strategy Text and Cases (6th Edition). Cengage Lerning, 2014.

Cita MLA (8a ed.)

Ferrel, O.C. Marketing Strategy Text and Cases (6th Edition). Cengage Lerning, 2014.