Zeithaml, V. A. (2013). Services marketing: Integrating customer focus across the firm 7th ed. Mc GrawHill.
Style de citation Chicago (17e éd.)Zeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm 7th Ed. Mc GrawHill, 2013.
Style de citation MLA (8e éd.)Zeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm 7th Ed. Mc GrawHill, 2013.
Attention : ces citations peuvent ne pas être correctes à 100%.