Services marketing : integrating customer focus across the firm 7th ed.

Services marketing : integrating customer focus across the firm 7th ed.

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Autore principale: Zeithaml, Valarie A.
Natura: Umum
Lingua:Inggris
Pubblicazione: Mc GrawHill 2013
Soggetti:
MARKETING MANAGEMENT
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id oai:lib.uajy.ac.id:0000055891
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spelling oai:lib.uajy.ac.id:00000558912018-08-20 00:00:00.000Services marketing : integrating customer focus across the firm 7th ed.Zeithaml, Valarie A.MARKETING MANAGEMENTMc GrawHill2013Umumxxviii, 514 p.: bib.; ind.; 25 cm658.8 ZEI sISBN:978-1-260-08352-1Inggrishttps://siquest.uajy.ac.id/description/0000055891
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Inggris
topic MARKETING MANAGEMENT
spellingShingle MARKETING MANAGEMENT
Zeithaml, Valarie A.
Services marketing : integrating customer focus across the firm 7th ed.
description
format Umum
author Zeithaml, Valarie A.
author_facet Zeithaml, Valarie A.
author_sort Zeithaml, Valarie A.
title Services marketing : integrating customer focus across the firm 7th ed.
title_short Services marketing : integrating customer focus across the firm 7th ed.
title_full Services marketing : integrating customer focus across the firm 7th ed.
title_fullStr Services marketing : integrating customer focus across the firm 7th ed.
title_full_unstemmed Services marketing : integrating customer focus across the firm 7th ed.
title_sort services marketing : integrating customer focus across the firm 7th ed.
physical xxviii, 514 p.: bib.; ind.; 25 cm
publisher Mc GrawHill
publishDate 2013
callnumber-raw 658.8 ZEI s
callnumber-search 658.8 ZEI s
isbn ISBN:978-1-260-08352-1
_version_ 1740836073515253760

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