Bessant, J., Bessant, J., TIDD, J., & TIDD, J. (2013). Managing innovation: Integrating technological, market and organizational change 5th ed. A Wiley - Interscience.
Citação norma ChicagoBessant, John, John Bessant, Joe TIDD, and Joe TIDD. Managing Innovation: Integrating Technological, Market and Organizational Change 5th Ed. A Wiley - Interscience, 2013.
Citação norma MLABessant, John, et al. Managing Innovation: Integrating Technological, Market and Organizational Change 5th Ed. A Wiley - Interscience, 2013.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.