KEEGAN, W. J. (1995). Marketing 2nd ed / Warren J. Keegan. Prentice-Hall.
Chicago Style (17th ed.) CitationKEEGAN, Warren J. Marketing 2nd Ed / Warren J. Keegan. Prentice-Hall, 1995.
MLA (8th ed.) CitationKEEGAN, Warren J. Marketing 2nd Ed / Warren J. Keegan. Prentice-Hall, 1995.
Warning: These citations may not always be 100% accurate.