APA (7th ed.) Citation

GESKEY, R. D. (2015). Media planning & buying: In the 21st century workbook integrating traditional & digital media 3rd ed. Marketing communication.

Chicago Style (17th ed.) Citation

GESKEY, Ronald D. Media Planning & Buying: In the 21st Century Workbook Integrating Traditional & Digital Media 3rd Ed. Marketing communication, 2015.

MLA (8th ed.) Citation

GESKEY, Ronald D. Media Planning & Buying: In the 21st Century Workbook Integrating Traditional & Digital Media 3rd Ed. Marketing communication, 2015.

Warning: These citations may not always be 100% accurate.