Media planning & buying: in the 21st century workbook integrating traditional & digital media 3rd ed.
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Marketing communication
2015
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oai:lib.uajy.ac.id:00000562302018-08-16 00:00:00.000Media planning & buying: in the 21st century workbook integrating traditional & digital media 3rd ed.GESKEY, Ronald D.MASS MEDIAMarketing communication2015Umum148 p.: 26 cm302.23 GES mISBN:978-1505326895Inggrishttps://siquest.uajy.ac.id/description/0000056230 |
| institution |
Universitas Atma Jaya Yogyakarta |
| collection |
Perpustakaan Yogyakarta |
| language |
Inggris |
| topic |
MASS MEDIA |
| spellingShingle |
MASS MEDIA GESKEY, Ronald D. Media planning & buying: in the 21st century workbook integrating traditional & digital media 3rd ed. |
| description |
|
| format |
Umum |
| author |
GESKEY, Ronald D. |
| author_facet |
GESKEY, Ronald D. |
| author_sort |
GESKEY, Ronald D. |
| title |
Media planning & buying: in the 21st century workbook integrating traditional & digital media 3rd ed. |
| title_short |
Media planning & buying: in the 21st century workbook integrating traditional & digital media 3rd ed. |
| title_full |
Media planning & buying: in the 21st century workbook integrating traditional & digital media 3rd ed. |
| title_fullStr |
Media planning & buying: in the 21st century workbook integrating traditional & digital media 3rd ed. |
| title_full_unstemmed |
Media planning & buying: in the 21st century workbook integrating traditional & digital media 3rd ed. |
| title_sort |
media planning & buying: in the 21st century workbook integrating traditional & digital media 3rd ed. |
| physical |
148 p.: 26 cm |
| publisher |
Marketing communication |
| publishDate |
2015 |
| callnumber-raw |
302.23 GES m |
| callnumber-search |
302.23 GES m |
| isbn |
ISBN:978-1505326895 |
| _version_ |
1740833258946428928 |