Strategic brand management 2nd ed.

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Bibliographic Details
Main Author: CHERNEV, Alexander
Format: Umum
Language:Inggris
Published: cerebellum press 2017
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id oai:lib.uajy.ac.id:0000056233
record_format oai_dc
spelling oai:lib.uajy.ac.id:00000562332018-08-16 00:00:00.000Strategic brand management 2nd ed.CHERNEV, AlexanderBRANDS-STRATEGIC MANAGEMENTcerebellum press2017Umumviii, 197 p.: bib.; ind.; 24 cm658.827 CHE sISBN:978-1-936572-35-9Inggrishttps://siquest.uajy.ac.id/description/0000056233
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Inggris
topic BRANDS-STRATEGIC MANAGEMENT
spellingShingle BRANDS-STRATEGIC MANAGEMENT
CHERNEV, Alexander
Strategic brand management 2nd ed.
description
format Umum
author CHERNEV, Alexander
author_facet CHERNEV, Alexander
author_sort CHERNEV, Alexander
title Strategic brand management 2nd ed.
title_short Strategic brand management 2nd ed.
title_full Strategic brand management 2nd ed.
title_fullStr Strategic brand management 2nd ed.
title_full_unstemmed Strategic brand management 2nd ed.
title_sort strategic brand management 2nd ed.
physical viii, 197 p.: bib.; ind.; 24 cm
publisher cerebellum press
publishDate 2017
callnumber-raw 658.827 CHE s
callnumber-search 658.827 CHE s
isbn ISBN:978-1-936572-35-9
_version_ 1740836509585506304