KATZ, H. (2017). The media handbook: A complete guide to advertising media selection, planning, research and buying 6th ed. Routleage.
Chicago Style (17th ed.) CitationKATZ, Helen. The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research and Buying 6th Ed. Routleage, 2017.
MLA (8th ed.) CitationKATZ, Helen. The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research and Buying 6th Ed. Routleage, 2017.
Warning: These citations may not always be 100% accurate.