Strategic brand management: building, measuring and managing brand equity 4th ed.

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Dades bibliogràfiques
Autor principal:	Keller, Kevin Lane
Format:	Umum
Idioma:	Inggris
Publicat:	Pearson 2013
Matèries:	BRAND MARKETING MANAGEMENT
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

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