Keller, K. L., & KOTLER, P. (2016). Marketing management 15th ed. Pearson.
Chicago Style (17th ed.) CitationKeller, Kevin Lane, and Philip KOTLER. Marketing Management 15th Ed. Pearson, 2016.
MLA citiranjeKeller, Kevin Lane, and Philip KOTLER. Marketing Management 15th Ed. Pearson, 2016.
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