Integrated marketing communication : a balanced approach

Integrated marketing communication : a balanced approach

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Bibliographic Details
Format: Umum
Language:Inggris
Published: Oxford 2019
Subjects:
MARKETING COMMUNICATIONS
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id oai:lib.uajy.ac.id:0000057606
record_format oai_dc
spelling oai:lib.uajy.ac.id:00000576062019-11-07 00:00:00.000Integrated marketing communication : a balanced approach MARKETING COMMUNICATIONSOxford2019Umumxxvi, 441 p.: bib.; ind.; 23 cm658.802 IntISBN:978-0-19-559671-7Inggrishttps://siquest.uajy.ac.id/description/0000057606
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Inggris
topic MARKETING COMMUNICATIONS
spellingShingle MARKETING COMMUNICATIONS
Integrated marketing communication : a balanced approach
description
format Umum
title Integrated marketing communication : a balanced approach
title_short Integrated marketing communication : a balanced approach
title_full Integrated marketing communication : a balanced approach
title_fullStr Integrated marketing communication : a balanced approach
title_full_unstemmed Integrated marketing communication : a balanced approach
title_sort integrated marketing communication : a balanced approach
physical xxvi, 441 p.: bib.; ind.; 23 cm
publisher Oxford
publishDate 2019
callnumber-raw 658.802 Int
callnumber-search 658.802 Int
isbn ISBN:978-0-19-559671-7
_version_ 1740831580875653120

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