Consumer Behavior: Implications for marketing Strategy

xviii, 796 p.; ilus.; index.; 23 cm

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Bibliographic Details
Main Authors: Hawkins, Del I., Best, Roger J., Coney, Kenneth A.
Published: BPI-Irwin 1989
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id oai:opac.utdi.ac.id:slims-2451
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spelling oai:opac.utdi.ac.id:slims-24512020-08-10T13:32:14Z Consumer Behavior: Implications for marketing Strategy Hawkins, Del I. Best, Roger J. Coney, Kenneth A. Perilaku Konsumen BPI-Irwin 1989 Judul Buku http://opac.utdi.ac.id//index.php?p=show_detail&id=2451 0-256-06331-1 Boston xviii, 796 p.; ilus.; index.; 23 cm
institution UTDI
collection Universitas Teknologi Digital Indonesia
topic Perilaku Konsumen
spellingShingle Perilaku Konsumen
Hawkins, Del I.
Best, Roger J.
Coney, Kenneth A.
Consumer Behavior: Implications for marketing Strategy
description xviii, 796 p.; ilus.; index.; 23 cm
author Hawkins, Del I.
Best, Roger J.
Coney, Kenneth A.
author_facet Hawkins, Del I.
Best, Roger J.
Coney, Kenneth A.
author_sort Hawkins, Del I.
title Consumer Behavior: Implications for marketing Strategy
title_short Consumer Behavior: Implications for marketing Strategy
title_full Consumer Behavior: Implications for marketing Strategy
title_fullStr Consumer Behavior: Implications for marketing Strategy
title_full_unstemmed Consumer Behavior: Implications for marketing Strategy
title_sort consumer behavior: implications for marketing strategy
publisher BPI-Irwin
publishDate 1989
callnumber-raw http://opac.utdi.ac.id//index.php?p=show_detail&id=2451
callnumber-search http://opac.utdi.ac.id//index.php?p=show_detail&id=2451
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