Scott, J. D. (1985). Introduction to Marketing Management: Text and Cases. Irwin.
Chicago Style (17th ed.) CitationScott, James D. Introduction to Marketing Management: Text and Cases. Irwin, 1985.
MLA (8th ed.) CitationScott, James D. Introduction to Marketing Management: Text and Cases. Irwin, 1985.
Warning: These citations may not always be 100% accurate.