Boyd, H. W. (1976). Marketing Management casebook. Richard D Irwin Inc.
Chicago Style (17th ed.) CitationBoyd, Harper W. Marketing Management Casebook. Richard D Irwin Inc, 1976.
MLA (8th ed.) CitationBoyd, Harper W. Marketing Management Casebook. Richard D Irwin Inc, 1976.
Warning: These citations may not always be 100% accurate.