APA (7th ed.) Citation

Ries, A. (2003). The fall of advertising and the rise of PR. Gramedia Pustaka Utama.

Chicago Style (17th ed.) Citation

Ries, Al. The Fall of Advertising and the Rise of PR. Gramedia Pustaka Utama, 2003.

MLA (8th ed.) Citation

Ries, Al. The Fall of Advertising and the Rise of PR. Gramedia Pustaka Utama, 2003.

Warning: These citations may not always be 100% accurate.