APA (7th ed.) Citation

Doyle, P. (1994). Marketing management strategy. Prentice-Hall.

Chicago Style (17th ed.) Citation

Doyle, Peter. Marketing Management Strategy. Prentice-Hall, 1994.

MLA (8th ed.) Citation

Doyle, Peter. Marketing Management Strategy. Prentice-Hall, 1994.

Warning: These citations may not always be 100% accurate.