APA (7th ed.) Citation

Quelch, J. A. (1996). Cases in marketing managemen and strategy: An Asia-Pacific Perspective. Prentice Hall.

Chicago Style (17th ed.) Citation

Quelch, John A. Cases in Marketing Managemen and Strategy: An Asia-Pacific Perspective. Prentice Hall, 1996.

MLA (8th ed.) Citation

Quelch, John A. Cases in Marketing Managemen and Strategy: An Asia-Pacific Perspective. Prentice Hall, 1996.

Warning: These citations may not always be 100% accurate.