APA (7th ed.) Citation

Cunningham, W. (1987). Marketing a managerial approach ed 2. South-Western Publishing.

Chicago Style (17th ed.) Citation

Cunningham, William. Marketing a Managerial Approach Ed 2. South-Western Publishing, 1987.

MLA (8th ed.) Citation

Cunningham, William. Marketing a Managerial Approach Ed 2. South-Western Publishing, 1987.

Warning: These citations may not always be 100% accurate.