APA (7th ed.) Citation

Churchill, G. A. (1988). Basic marketing research. The Dryden Perss.

Chicago Style (17th ed.) Citation

Churchill, Gilbert A. Basic Marketing Research. The Dryden Perss, 1988.

MLA (8th ed.) Citation

Churchill, Gilbert A. Basic Marketing Research. The Dryden Perss, 1988.

Warning: These citations may not always be 100% accurate.