Cateora, P. R. (1990). International marketing seventh edition. McGraw-Hill.
Chicago Style (17th ed.) CitationCateora, Philip R. International Marketing Seventh Edition. McGraw-Hill, 1990.
MLA (8th ed.) CitationCateora, Philip R. International Marketing Seventh Edition. McGraw-Hill, 1990.
Warning: These citations may not always be 100% accurate.